ECOTOURISM: A KEY FACTOR IN ENHANCING UZBEKISTAN'S INTERNATIONAL IMAGE

Abstract

The article considers ecological tourism as an important factor in improving
the international image of Uzbekistan. Issues of integration of Uzbekistan into the
world community, strengthening of intercultural communication, further
improvement of the information communication system and its impact on the
development of ecological tourism were considered. The need for integration of
international and national ecological tourism organizations is shown in the rise of
the international image of Uzbekistan.